Alternate art cards are the modern drivers of pokemon card price. Legally, pulling a stunning alternate art from a modern set like Evolving Skies can yield an instant 500% return on a $4 pack. The pokemon card price for these is driven by sheer aesthetic appeal. Illegally, proxy cards (high-quality printed copies) of these popular alternate arts flood the casual play scene. While most players know proxies are illegal for sale, scammers sometimes slip them into online trades, tricking collectors into trading away cards with a real pokemon card price.
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